Azúcar y canela

Year

2024

Tools

Culinary blog dedicated to artisanal pastry, sharing traditional and modern recipes with professional photographs and detailed explanations.

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Research

I analyzed current trends in culinary blogs and the needs of baking enthusiasts. The study revealed the importance of categorizing recipes, providing detailed instructions, and offering quality visual content. Five main categories were identified: cinnamon rolls, cakes, muffins, cookies, and other sweets.

Design System

I developed a welcoming visual identity with warm tones and elements that evoke a home kitchen. The typography combines handwritten styles for titles with readable fonts for recipes. Components include recipe cards, image galleries, and structured ingredient sections.

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Wireframes

I designed a structure that prioritizes navigation by categories and clear recipe presentation, including detailed templates for individual recipes and a survey to understand user preferences. The responsive layout ensures an optimal experience across all devices.

Prototype

I developed a prototype focused on the navigation experience between recipes and categories. Recipe pages highlight professional photographs and clearly organize ingredients and instructions, thus enhancing the user experience.

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Web Development

I implemented a custom WordPress theme with custom CSS with a modular architecture that simplifies content management and ensures optimal performance. The integration of comments and subscription system facilitates reader interaction.

Conclusions

The blog successfully combines functionality and aesthetics to create an engaging experience for baking enthusiasts. The clear organization of content and professional photographs encourage user participation, while detailed instructions facilitate recipe recreation.

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